Still Tracking Competitors with Google Alerts and a Spreadsheet?
A 'free' setup of Google Alerts and a spreadsheet costs hours of manual work every week and produces no synthesis. Kompete automates both the collection and the synthesis, delivered as a brief every Monday morning.
Kompete vs Google Alerts + spreadsheet
| Feature | Kompete | Google Alerts + spreadsheet |
|---|---|---|
| Real cost | EUR49/mo | Hours of manual work weekly |
| Synthesis | Structured brief with priorities | None, raw links and notes |
| Critical alerts | Flagged HIGH/MEDIUM | Buried in email |
| History/memory | Full-text searchable in Kompete | Scattered across emails and sheets |
Why teams switch to Kompete
- Stop spending hours each week collecting and summarizing competitor news manually
- Get a structured brief with priorities instead of a pile of links
- Search your full competitive history in one place
FAQ
How much time does manual competitor tracking usually take per week?+
Teams doing this manually often spend 2-5 hours per week collecting and summarizing competitor news, with no guarantee of catching what matters most.
Can Kompete track competitor pricing changes?+
Yes, pricing and positioning shifts are among the signals Kompete monitors and includes in the weekly brief when relevant.
How does the Monday CEO brief work?+
Every Monday morning, Kompete delivers a brief summarizing the week's key competitor movements, scored by urgency, with one flagged priority decision.
Ready to replace the noise with a weekly brief?
Join founders and GTM leaders who get competitor clarity every Monday.